We practice sustainable agriculture in all that we do – and you can taste the difference in all our produce.
A current buzzword in agricultural circles is sustainable. No doubt it means different things to different folks. As a farmer for sixty years and an observer of the farming scene, I would like to tell you what sustainable agriculture means to me.

“A sustainable farmer has an almost mystical love for the land.”
Next, farmers who expect to farm more than a year or two must make a profit. Profits sustain a farmer and his family. A reasonable profit built into the price of any product is insurance that the shelves in the marketplace will have products on them next week, next year and the next generation.


“We have been using much of the same land for more than 100 years.”
On our farm, we have been using much of the same land for more than 100 years. It is more productive than ever, providing more and more people with safe, nutritious and affordable fruits and vegetables. God gets the credit for all of this.
Finally, what good is sustainable agricultural production without a food distribution system? While many of us make our livelihood marketing directly to the consumer, most of our people most of the time must buy their food from stores, supermarkets and restaurants. Our food distribution system is vast, complex and very efficient. It involves not only farmers, but brokers, transporters, processors, distributors, packaging, storage facilities as well as retailers and many others.
Growing good for generations!
Note: The Echols family first started farming in 1912. A combination of conservation practices, technology, efficient water usage, and implementation of research have kept our family’s farm in production on the same land for five generations.
